Study highlights use of TikTok to encourage cervical cancer screening, Nebraska Today

*“People want to hear from credible sources with expertise and experience, but then they also want to see videos from people who are like them — hearing a perspective and relating to it. Both source types have value to people. They're a little bit different, but both overall seem to have a positive effect.”* — **Ciera Kirkpatrick**, assistant professor of advertising and public relations

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2022 International Cancer Education Conference Program and Abstract

Study highlights use of TikTok to encourage cervical cancer screening - ecancer

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